The Spark

Think of the internet like the Wild West: exciting, but with sneaky bandits lurking around every corner! The pandemic made things even riskier. Facebook Malaysia partnered with Teach for Malaysia to step up and protect its users, recognising the urgent need for digital literacy and awareness within the community.

The Idea

Tapping into the heart of Facebook — its vibrant community — we created a series of shareable videos on digital smarts. Think relatable scenarios, a dash of humour, and easy-to-follow tips for spotting online trickery. The goal? Empower users to spread the word and build a savvy, scam-resistant environment.